What happened — Mobile Premier League, the home-grown fantasy gaming giant, acquired a Germany based gaming studio called GameDuell — sinking its teeth deeper in the casual mobile gaming market.
GameDuell makes casual, free-to-play games like Solitaire, Rummy for the European market mostly — owning a portfolio of 40+ games in 7 languages, reaching 130 million users. Several of its games can be played socially, betting prize money.
Anyway, MPL plans on plugging GameDuell’s production and game-design capabilities with its own distribution to complement its sports-heavy portfolio, and gain more share in Indian regional markets as well globally.
Big picture — gaming often gets ignored, but over $90 billion was spent on mobile games worldwide last year. In India, the market is expected to top $5 billion by 2025. Plenty of low hanging fruit for giants like MPL.